Job summary
Employer heading
Director of Communication and Fundraising
Band 9
Croydon is a busy, exciting and diverse place to work. The borough has one of the youngest populations in London and continues to grow.
Croydon Health Services cares for local people at Croydon University Hospital, Purley Memorial Hospital and in clinics and people’s homes all across the borough.
We are a very close-knit and friendly organisation where everyone of our 3600 members of staff is valued. We strongly believe that our employees are our greatest asset and so through Listening into Action – our way of engaging staff - we empower everyone at any level to initiate and bring about real improvements in our care.
Join us and be a part of the team that is making Croydon proud. #choosecroydon
Job overview
The Director of Communications and Fundraising will be responsible for the expert running of the Trust’s communications function, leading a team of committed communications, digital and fundraising professionals.
They will be tasked with informing, inspiring and motivating our staff; as well as working in partnership with our stakeholders, local community and service users to instil confidence in our services as well as providing communications expertise to ensure the delivery of the Trust’s operational recovery plan and overarching strategic objectives.
Main duties of the job
The post holder will also be responsible for raising the profile of Croydon Health Charity and ensuring delivery against a significant target income.
The successful candidate will be an experienced, strategic leader with an in-depth understanding of what it takes to develop and lead high performing communications functions.
The Director of Communications and Fundraising will require personal authority and sound judgement, commensurate with exercising responsibilities in proximity to the Board of the Trust, with accountability both to the Chair and Chief Executive.
While not a member of the Trust Board or formally the Executive Management Board, the post holder will be required to contribute proactively to both, playing a role in giving strategic direction to the communications of the Trust. The post holder will need to develop strong relationships with communications leads in other trusts and across the South West London Integrated Care System, alongside those in other partner organisations and with the regulators regionally and nationally.
In addition, the Director of Communications and Fundraising will also oversee the management and delivery of Croydon Health Charity’s fundraising and marketing strategies, working with the Head of Fundraising to ensure a pipeline of charitable income and ensuring that charitable funds are utilised appropriately for the benefits of patients and staff.
Working for our organisation
Croydon is a trailblazer in integration to join-up the health and care services available for local people and breakdown barriers between professional teams to make the most of our workforce and expertise.
The Trust runs two hospitals, north and south of the borough. Its main campus, Croydon University Hospital, is home to the borough’s only Emergency Department and often receives more ambulances than many major trauma centres.
The hospital provides more than 100 specialist services, including 24/7 maternity care.
An ongoing investment programme is also transforming the facilities available, with a dedicated new children’s unit and multi-million pound intensive care unit opening in 2023.
The Trust has one of the most diverse workforce profiles in the capital, with more than half of its staff from a Black, Asian or Minority Ethnic groups – almost twice the national average – reflecting the diverse communities it cares for. At the same time, the Trust is increasing its role as an anchor intuition at the heart of its local community. As the borough’s largest employer, this includes supporting local business through kick-starters and apprenticeships to increase employment, and working with local universities to train the next generation of health and care workers in Croydon.
Detailed job description and main responsibilities
**Please see the attached supporting job description and person specification document, which contains more information about the role and requirements. Please ensure your application refers to the job description and person specification**
Person specification
EDUCATION, QUALIFICATIONS AND/OR TRAINING
Essential criteria
- Degree or equivalent
- Specialist communication qualification or equivalent experience
- Excellent IT skills
Desirable criteria
- Evidence of continued learning/development
- Experience working in a fundraising environment
EXPERIENCE
Essential criteria
- Experience of leading a team to deliver complex corporate communications
- Demonstrable experience of media relations and issues management including confident handling of press, radio and TV outlets, including on highly contentious or sensitive subjects
- Experience of development and implementation of communications policies and strategy
- Experience of driving employee engagement and people culture through internal communications
Desirable criteria
- Experience in an NHS or other politically high profile organisation
- Demonstrable experience generating charitable income
Knowledge
Essential criteria
- An excellent understanding of the NHS or relevant similar organisation and the changing environment
- Appreciation of the current health policy developments
- High level of political knowledge
Desirable criteria
- An understanding of the role of NHS Charities in supporting Trusts
- Knowledge of the policies and legislation related to charity grant-making
Skills
Essential criteria
- Ability to command the confidence of colleagues, staff, Directors and Board members
- Ability to build trusting and respectful relationships with senior clinicians and managers
- Demonstrable utilisation of all media channels - print, broadcast and digital
Desirable criteria
- Ability to engage with high profile individuals to foster support for the Trust and its NHS Charity
Applicant requirements
The postholder will have access to vulnerable people in the course of their normal duties and as such this post is subject to the Rehabilitation of Offenders Act 1974 (Exceptions) Order 1975 (Amendment) (England and Wales) Order 2020 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service to check for any previous criminal convictions.
Documents to download
Further details / informal visits contact
- Name
- Ben Domican
- Job title
- Executive Search Partner - SW London Trusts
- Email address
- [email protected]
- Telephone number
- 07553089327
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