Job summary
- Main area
- Head of content
- Grade
- NHS AfC: Band 8d
- Contract
- Permanent
- Hours
- Full time
- Part time
- Flexible working
- Compressed hours
- Job ref
- 907-758
- Employer
- NICE - The National Institute for Health and Care Excellence
- Employer type
- NHS
- Site
- 3rd Floor
- Town
- Manchester
- Salary
- £88,168 - £101,677 per annum
- Salary period
- Yearly
- Closing
- 16/06/2025 23:59
Employer heading

Head of Content
NHS AfC: Band 8d
The National Institute for Health and Care Excellence (NICE) is the independent organisation responsible for providing national guidance and advice on promoting high quality health, public health and social care.
As an equal opportunities employer we are committed to creating a inclusive environment and welcome everyone from all backgrounds to apply so we can continue to create a workforce which is representative of the communities we serve.
If you are suitably qualified and have an interest in remote, hybrid, full time or part time working we encourage you to get in touch as we are happy to discuss potential flexible working opportunities.
We have modern offices in Manchester city centre and Stratford, London. Please take into consideration that you may be required to commute to one of our offices for business purposes if necessary.
Job overview
The Head of Content is an exciting opportunity for a talented and experienced leader who has led transformation and continuous improvement in content operations, management and associated governance. They will be responsible for leading a team of 29, including content advisers, content designers and publishing system experts. They are also responsible for leading multidisciplinary teams across NICE to deliver high-quality, user-focused guidance content, aligned to the NICE content strategy and the Usable Guidance Product Strategy.
The postholder will work closely with the new Head of Product to deliver NICE’s vision to provide a useable guidance product offering that makes it easier for practitioners, commissioners and providers to make the decisions they need. To achieve this, the Head of Content will set the strategic direction for the lifecycle of our guidance content. Managing it from creation to publication, and maintaining and improving in response to user needs and maximise the impact of NICE guidance using componentised content and digital products.
Main duties of the job
The Head of Content will set strategic direction, provide leadership and oversee all aspects of guidance content creation, management and strategy within NICE. They will lead the publishing team, working in partnership with the guidance producing functions, to enable the delivery of timely, high-quality guidance content creation and management. The postholder will successfully develop and lead high performing teams through the full content creation life cycle, to enable NICE to progress its vision to become a user focused, content enabled, product led organisation.
The post holder will continue the ongoing transformation of the content function and team after organisational change, creating the culture, operating model and operational management structures to enable a high performing team.
The key areas of responsibility for the head of content will be:
- Content creation and operations
- Content Management and Governance
- Performance Analysis
- Strategy & Planning
- Transformation and Continuous Improvement
- Leadership and Management
- Communication & Stakeholder engagement
Working for our organisation
The National Institute for Health and Care Excellence (NICE) is the independent organisation responsible for providing national guidance and advice on promoting high quality health, public health and social care.
We improve outcomes for people using the NHS and other public health and social care services by:
- producing evidence-based guidance and advice for health, public health and social care practitioners
- developing quality standards and performance metrics for people providing and commissioning health, public health and social care services
- providing a range of information services for commissioners, practitioners and managers across the spectrum of health and social care.
The Impact and Partnerships Directorate works to build effective partnerships with NICE’s users, ensuring their voice and needs are used to improve usability and impact through improved uptake of our guidance. In doing so we ensure we get the best care to people fast. The Head of Product is one of four senior leaders in the directorate, who are responsible for setting the strategic direction, planning and delivery and leadership of four work programmes:
- Implementation and Insight
- People and Communities Involvement and Engagement
- Publishing
- Products
We can offer you a great place to work with good benefits, flexible working, and a supportive, friendly, and inclusive environment.
Detailed job description and main responsibilities
To be considered for this role, you should be able to demonstrate the person specification criteria in the job advert in your application. However, applicants should be able to demonstrate all essential criteria through the entirety of the recruitment process to be considered for the job.
Please see job description attached for full list of responsibilities.
Person specification
Qualifications
Essential criteria
- Master’s degree in a related field (for example- English, Digital Marketing/Publishing, Content Design) OR equivalent level of specialist knowledge acquired through experience
Experience
Essential criteria
- Significant experience in leading the creation of high quality, technical content, content publishing, and content editing in a complex organisation.
Experience
Essential criteria
- Experience of leading high performing teams, with direct line management and highly complex matrix management.
Experience
Essential criteria
- Demonstrable experience in leading and delivery of transformational change.
Skills
Essential criteria
- Recognised role model of collaborative and inclusive leadership, known for exhibiting behaviour that motivates others, supports colleague development and champions diversity.
Knowledge
Essential criteria
- Expert knowledge of content management systems (CMS), componentised content management systems (CCMS) and digital publishing technology solutions which enable the digital transformation of content creation and management.
Documents to download
Further details / informal visits contact
- Name
- Clare Morgan
- Job title
- Director of Impact & Partnerships
- Email address
- [email protected]
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