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Job summary

Main area
communications and engagement
Grade
VSM
Contract
Permanent
Hours
Full time - 37.5 hours per week
Job ref
151-DW0041
Employer
Frimley Health NHS Foundation Trust
Employer type
NHS
Site
Frimley Health
Town
Frimley
Salary
£100,000 - £157,199 Per annum
Salary period
Yearly
Closing
16/11/2025 23:59

Employer heading

Frimley Health NHS Foundation Trust logo

Director of Communications and Engagement

VSM

Job overview

Are you an inspiring leader with a passion for strategic communications and engagement?

Frimley Health NHS Foundation Trust is seeking a dynamic Director of Communications and Engagement to join our senior leadership team. Reporting directly to the Chief Executive Officer, you’ll lead a high-performing, multi-disciplinary team, shaping and delivering an integrated communications strategy that supports our vision for modern, compassionate care.

You’ll act as principal advisor on all communications, reputation, and engagement matters, building trusted relationships with key partners and stakeholders, and driving measurable improvements in engagement, media sentiment, and public confidence. If you’re ready to make a significant impact at board level and help position FHFT as a centre of excellence, we want to hear from you

Main duties of the job

Strategic Leadership:  

Accountable for developing and delivering a Trust-wide communications and engagement strategy aligned with national priorities and major capital programmes, providing targeted advice and leadership around strategic change.

Board-Level Influence:

Principal advisor to CEO and Board on all communications, engagement, and reputation matters with delegated authority for decision-making.

Risk and Reputation Management:

Leading proactive media relations, crisis management, and complex stakeholder engagement to protect and enhance the Trust’s brand.

System and Stakeholder Engagement:

Managing relationships across the health and care system including NHS England, ICBs, regional bodies, political stakeholders, and the community.

Operational Leadership:

Direct responsibility for a large, specialist communications team and significant budgetary oversight.

Regulatory and Corporate Governance:

Ensuring compliance with legal, regulatory, and NHS standards across all communications activities.

Working for our organisation

Frimley Health NHS Foundation Trust is committed to being an inclusive and disability confident employer and has been awarded the Gold for the Armed Forces Employment Recognition Scheme. We provide first class development opportunities for all staff and have a wide range of professional, management and leadership, and clinical skills training available. 

Here at Frimley Health NHS Foundation Trust, we know how important it is to have a healthy work life balance; this benefits not only individuals but the patients we care for too.

We encourage applications from people who wish to work on a flexible basis, recognising that flexibility may mean a range of different working patterns and hours, we do our utmost to work with our staff to meet their needs and the needs of our service and its users.

Frimley Health Trust benefits on Vimeo

Detailed job description and main responsibilities

You can read more about the key tasks and responsibilities associated with this role in the job description attached with this advert, including the administrative and organisational duties, involvement in social and digital media development and monitoring and forward planning.

Person specification

Qualifications

Essential criteria
  • Educated to master's level or equivalent experience
  • Post graduate or professional qualification in communications or marketing / engagement
  • Evidence of continued professional development
Desirable criteria
  • Chartered membership of CIPR, CIM or equivalent

Experience

Essential criteria
  • Extensive experience in leading strategic communications, public relations and marketing or engagement function(s) within a complex, diverse service-led organisation.
  • Deep understanding and awareness of NHS policy making and the dynamic political environment.
  • Evidence of successfully maintaining an organisation’s reputation through difficult/ challenging issues/ situations.
  • Experience of working with government bodies / Media for example DHSC, NHS England and/or National Media companies.
  • Track record of working successfully with Executive Directors/ Board in all aspects of communications, including but not limited to media, strategy, driving change, delivering difficult messaging and journalist role.
  • Demonstrable experience of developing and successfully delivering high impact purposeful internal and external communications and engagement strategies driven by data and insight, to optimise impact and value
  • Tangible expertise in translating information into powerful, actionable messaging and activity, including data visualisation, to make them accessible to target audiences including those with disabilities
Desirable criteria
  • Experience of managing major capital programme communications.

skills & knowledge

Essential criteria
  • A vision and a passion for what great communications and engagement should be and can achieve which inspires and engages others
  • A strategic, innovative, and forward-thinking mindset, to deliver organisational strategy
  • Ability to embed within the Executive Team, keeping up to date with the day to day strategic and operational context, and actively leading in translating the context into what the organisation needs to know and do to deliver on what is required.
  • Knowledge of the complexity of acute and community clinical services and confidence and credibility in working with clinical professions.
  • Evidence of driving and delivering cultural change.
  • Exceptional communication and influencing skills to engage diverse audiences
  • Expertise in translating information into powerful, actionable messaging and activity for impact and compelling story telling
Desirable criteria
  • Evidence of driving and delivering cultural change

Employer certification / accreditation badges

Apprenticeships logoNo smoking policyMenopause Friendly EmployerCare quality commission - GoodArmed Forces Covenant Gold AwardWe offer Wagestream - A financial wellbeing benefit which lets you access your pay as you earn it.Disability confident employerWe Work Flexibly

Applicant requirements

You must have appropriate UK professional registration.

Application numbers

This vacancy may close early if it receives a high number of applications. We would advise that you complete and submit your application in good time to avoid disappointment.

Documents to download

Apply online now

Further details / informal visits contact

Name
James Clarke
Job title
Chief Strategy Officer
Email address
[email protected]
Telephone number
07905243514
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